Parents manage all financial processes for their children under one roof

My Family, which brings together financial products and cultural-educational content in an integrated way within the mobile application; It offers families a holistic experience by bringing together spending tracking, savings solutions and parental control tools under one roof. 

Thanks to my parents, parents; They can monitor their children's expenses in real time, keep their financial transactions under control and easily define products such as current accounts, debit cards, supplementary cards and BES via the mobile application. 

With the Bonus Cool additional credit card and Paracard Bonus Cool, which are specially designed for children and can be issued in their own names, parents; They can set their children's shopping limits and easily manage the workplaces where they spend money. 

They can track their children's expenses through their card transactions; Thus, a control mechanism that is both transparent and secure is provided. With the new additional credit card and debit card solution, children experience having their own card for the first time, while providing parents with a safe financial environment by allowing them to control their spending.

The solution, which largely eliminates the need for physical transactions, simplifies the daily life of families while supporting the habit of saving thanks to its integrated structure with savings products. Savings areas specially designed for children encourage goal-based savings; It contributes to the development of financial discipline at an early age with its regular allowance and automatic transfer features.

Designed not only as a product set but also as a digital guide positioned next to families, My Family; While it helps children establish a healthy relationship with banking at an early age, it also offers parents a control area where they can safely manage the process. 

Bringing all financial products and services for children in one place, Garanti BBVA makes their financial experiences both safe and educational with age-appropriate card designs. Thanks to its structure enriched with cultural and educational content, it supports the development of financial awareness and sense of responsibility at an early age.

“We design banking to adapt to the life flow of families”

Garanti BBVA Deputy General Manager Ceren Acer Kezik said the following in her evaluation of Ailem:

“At Garanti BBVA, product development is only about producing a financial solution. We focus on understanding the real needs in our customers' lives and being positioned next to them. Managing their children's financial world is both an important responsibility and a long-term awareness building for parents. Our aim when designing Ailem was to transform banking into an intuitive and reliable experience that adapts to the family's life flow. Today, parents want to support their children's financial awareness with the right tools and at the right time. It offers a holistic answer and enables parents to take an active, conscious and safe part in their children's financial journey.

While offering parents a safe management area with card limit setting, spending control and instant tracking features, we contribute to children's financial discipline with savings and goal-based savings tools.

With this solution we developed taking into account the changing user needs and expectations of young generations, we not only make today easier, but also aim to implement a permanent and holistic digital experience that supports financial awareness and responsibility in the long term. "We design our services with a focus on empathy. In line with our radical customer perspective, we will continue to produce solutions that adapt to our customers' life flow and truly accompany them," he said.